After selling real estate for more than 20 years, there's one thing I've seen over and over again that so many in our industry still get wrong--and it's the most important part of a strategy to sell your home quickly and for as much money as possible.
First of all, anyone can tell you how much all of your neighbors houses have sold for—that’s a simple internet search. Or how many homes they've listed and sold over the years. Important stuff but a small part of the picture when it comes to the greater task at hand which is to sell your home quickly and for the most money possible.
So what is the biggest part of the picture? Well it’s not drone videos or expensive cars parked in the driveway for the open house. That’s just smoke and mirrors, and today’s savvy buyers can see right through that. And it’s definitely not videos or selfies of your agent! The biggest part of the picture when it comes to selling your home?
BUYERS!
We need to pay attention to the Buyers. I know that sounds so obvious, but it’s dumbfounding to me when I see so many sellers and agents over and over again focusing on everything BUT the most important part of selling your home (or in many cases failing to sell your home or leaving money on the table).
We want to focus on what TODAY’S buyers are looking for and what they expect of the home they want to purchase. The other stuff is easy. As a Seller, you want to offer Buyers as close to 100% of what they are looking for in their new home. If we can deliver even half of what’s important to the buyers who walk through your front door, the odds of selling your home fast AND at or above your realistic listing price will increase in a very dramatic way.
So If you’re thinking of selling your home, I’ve got some inexpensive things and free ideas that will change the outcome of what could be a poorly planned and managed home selling prospect to helping you sell your home faster and for the most money possible.
After a quick walkthrough of your home, I will show you on the spot the things we can do to sell your home quickly and for the most money possible. Forget the drone videos of rooftops and power lines, and slick, slow-motion Instagram clips of agents with sculpted eyebrows dressed in expensive suits.
LET'S FOCUS ON YOUR HOME AND THE BUYER.
Call us today for a free, zero-pressure evaluation of your home. CALL 323-528-9989.
Sure w can show you similar, recent sales around your home and let you know how your home compares to them. Once we come up with an approximate value, we add or subtract value depending on condition and amenities (like a pool). Then we'll take it to the next level and see what we can do for little or no money to make your home more appealing to today's savvy buyers.
Yes, it is literally always the right time to sell! Why? Because the right time to sell is when you are ready to sell. Any other reason is just you trying to time the market. And trying to time the market is a bad idea for anyone. The right time to sell is when you are ready to sell. Period. Attempting to predict what will happen with the market is for a psychic, but they're not very experienced at selling homes. We are!